A couple of years ago, Apple mastered the art of making laptops with its ultra-thin Macbook Air. But then it was an expensive proposition and restricted to Mac users. Windows users didn’t have an ultra-slim option, until Intel announced the Ultrabook, the PC’S answer to the Macbook Air and a much more affordable option. The new ultra-slim Windows laptops will be less than an inch in thickness, without compromising on the battery, functionality and performance. To achieve this slim form factor, the optical drives—cd, DVD and Blu-ray—were eliminated, with users going for external drives if needed.
A handful of ultrabooks were launched in 2011, but none priced below $1,000. However, at CES 2012, most of the manufacturers are expected to showcase cheaper Ultrabook ranges. There are predictions that more than 50 new Ultrabooks will be on show at the biggest annual consumer technology fair. Acer, Toshiba, Asus, Samsung, Lenovo, Dell, Sony, Fujitsu and LG are all lining up to lead the Ultrabook front.
“We expect the new kids on the block like Ultrabooks and tablets to revolutionise the PC industry,” says S Rajendran, Chief Marketing Officer, Acer India. “In the coming year we can expect the ultra books, all-in-ones and tablets to become even more affordable and faster than they are now. Actually, the shift has already begun in both these product lines; we will get to see a wide array of screen sizes even in stand alone displays with a host of advanced features. Manufacturers will focus on providing products with better display quality, longer battery life, lighter weight, etc.”