SEARCH WHAT YOU SEE
Search engines have changed over time, especially last year. Earlier, computers would not understand keywords the way we meant it. But now search has moved from keywords to intent, with the engine trying to understand what users are looking for. Last year, Google increased the speed of results, and added live search where the engine knows what you are typing.
While voice was the big thing in search last year, the next step could be the perfection of visual search. Google says this is in consonance with its vision for a world where there is “absolutely no space between your desire to know, and the knowledge at your fingertips”. So, if you see the picture of a beautiful beach, you can just search with the image to find where the place is using Google Goggles on your mobile device and Search by Image on your computer.
Plus, there could also be a lot of augmented intelligence at play in the form of translation tools. The Web is now truly international and belongs as much to the big languages like English as to the smaller ones. So translation tools are becoming increasingly crucial to the way people communicate. In its bid to break the language barrier, Google now gives translated English results alongside those in the searcher’s language.