From B-town’s crème de la crème to media guests, everyone at the prestigious Lakmé Fashion Week Winter/Festive ’13 was flaunting hot hairstyles, all thanks to the chic and colourful TIGI Zone.
When you’re surrounded by celebrities, you know you have to look fabulous. The ‘By Hairdressers, for Hairdressers’ brand TIGI, made that easier at Lakmé Fashion Week Winter/Festive ’13, by offering the guests interesting makeovers done by TIGI educators themselves.
“Witnessing back-to-back shows, decoding looks and doing interviews at the event can get really stressful and as the editor of , my locks had to be in place all throughout. The TIGI Zone came in as a friend in need. The perfect combination of Bed Head’s super awesome range and the TIGI educator’s skill helped me flaunt unique looks on all five days at Lakmé Fashion Week!”
Kanishka Ramchandani, – Managing Editor “Stepping into this fashion carnival has always been a little overwhelming for me. Looking at the fashionistas, I always dreamt of sporting their elegant ’dos. I dropped in at the TIGI Zone to get the perfect volume blow-dry. A mist of the superfine Headrush and I felt like a diva!”
Priya Chaphekar, – Senior Sub-Editor