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Burberry in­tro­duces a new fra­grance for men – Brit Rhythm. It’s time to get in rhythm with your mas­culin­ity.

Hair - - October - Text Kan­ishka Ram­chan­dani

Swing­ing to the beat

When you wear a per­fume, it has a dual effect. Firstly on your senses — you feel re­freshed, con­fi­dent, and yes, at times even sexy, af­ter wear­ing your favourite scent. And se­condly, on the per­son you most want to im­press by be­ing well-dressed and per­fectly groomed. With the launch of Burberry’s Brit Rhythm, let’s look at this dual effect. For you, the per­fumes brings top notes of fresh basil verveina, spicy car­damom and a shot of ju­niper berries, fol­lowed by black leather and patchouli as base notes. It fi­nally cul­mi­nates with cedar­wood, in­cense and tonka bean, leav­ing you with the ex­hil­a­ra­tion of live mu­sic and elec­tric en­ergy.

And for the woman (or dare we say, women), she will be sim­ply floored with the raw mas­cu­line vigour that you sport.

Brit Rhythm by Burberry is a great ad­di­tion to your groom­ing gear this sea­son. Pack­aged in an iconic smoked glass fla­con, the per­fume is sure to up your sex­i­ness quo­tient.

Avail­able in eau de toi­lette (90, 50 and 30ml), af­ter-shave balm (150ml), shower gel (150ml) and deodor­ant stick (75g).

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