‘Bed’ Hair Days
Our mothers may not approve but out-of-the-bed hair is this season’s coolest tress trend.
T hough I’m not an inherently lazy person, the thought of having to run a brush through my hair often seems like a Herculean task. We are brought upon steady lessons of keeping our hair sleek and polished, but such things are often easier said than done. So when hair took a turn towards the unkempt, countless women including me breathed a sigh of relief. According to Caroline Lannuzel, Head of Artistry, L’Oréal Professionnel India, “The bed head hair style emerged in the late 1990s and became rapidly popular among urban hipsters and people with chronically defiant hair.” Does that mean the look is just the result of leaving hair untended? On the contrary, it takes a great deal of care and careful choice of hair products. “It may take a long time to look like you spent no time on your hair. Quick hairstyles consists of misplaced sections of hair, but these are usually the work of a clever stylist,” says Lannuzel.
WORK THE STYLE
Bed head hairstyles can be recreated on any texture or length of hair, provided one invests in the right products and a little time. In recent times, more and more women are letting go of their attachment to long locks and embracing short haircuts. Mid-length and short hairstyles are perfect for executing a quick bed head hair look. Swati Gupta, SP India Master Alchemist, says, “Short hair should be messy and ruffled, and wax based products work excellently. My pick would be Sebastian Professional’s Molding Mud. For a bob with tousled curls, System Professional Delicate Volume is my favourite.” For those with long tresses, Lannuzel recommends, “Apply a few pumps of L’Oréal Professionnel Liss Control+ and work through the length of towel-dried hair before styling. Then blow-dry your hair, rub a handful of progressive ultra- fibrous L’Oréal Professionnel Sculpting Paste before parting it on one side and scrunching up the ends.” Actress Kristen Stewart and supermodel Gisele Bundchen are among our fave bed head hair stylistas. While women can rock a bed head style pretty much anywhere, men have far more restrained choices. Much as we like Robert Pattingson’s mussed up hair, we suggest men wear this look more occasionally or tweak it to suit their daily lifestyle. Recommending the style for creative work environments and semi-formal ’dos, Gupta suggests the use of System Professional Refined Texture.
If bed head hairstyles are your constant companion, it is likely that you may be using a lot of products to keep the style intact. Make your hair resilient to chemicals with regular care — shampoo, conditioner and hair spa sessions. Gupta recommends using volumising products, and adds as a tip: “Diffuse drying helps to achieve a perfect bohemian style, but simply braiding hair and leaving them overnight is the most natural way to achieve this look.”