Get the lat­est buzz from the world of hair

Hair - - Editor’s letter - PRIYA CHAPHEKAR

up­dates you on the lat­est launches in the world of hair.

1 TONI&GUY Suds up, dude!

Take your style quo­tient to greater heights with Toni&Guy’s fresh new groom­ing prod­ucts for the cos­mopoli­tan man. While the Deep Clean Sham­poo gives you a com­plete hair detox, the 2-in-1 anti-dan­druff sham­poo- cum­con­di­tioner gen­tly cleanses and soothes an itchy scalp and re­freshes it in an in­stant!

2 IN­DICA New ven­ture

Spread­ing her wings in the beauty busi­ness, Nirmal Rand­hawa, Founder, In­dica Makeover Stu­dio re­cently launched the brand’s 4th salon for women in Shal­i­mar Bag Delhi. From bridal make-up to fa­cials and hairstyling, In­dica of­fers the best of ser­vices in beauty.

3 ORIFLAME Su­per six!

Smile, girl! Your favourite brand has hopped on to the hair colour band­wagon! Amidst much fan­fare at the heart of com­mer­cial hub in Mum­bai, Oriflame In­dia un­veiled its first range of easy-to-use, crème based hair colours. The Ori­flameHairX TruColour range com­prises six stun­ning hues in Black, Dark Brown, Blue Black, Deep Ma­hogany Cop­per, In­tense Brown, and Ma­hogany. Its rich, smooth cream for­mula pen­e­trates and con­di­tions the shaft for in­tense colour and a glossy ra­di­ance.

4 GARNIER ER Win­ning hearts all over

In a Nielsen sur­vey an­swered by over 18,000 peo­ple, the Garnier Fruc­tis Good­bye Dam­age range was voted as the Prod­uct of the Year 2014 in the Hair Care cat­e­gory. The cherry on the cake was a unique ini­tia­tive in which the brand reached out to col­lege stu­dents, women from hous­ing so­ci­eties and blog­gers across eight In­dian cities — by get­ting them to ex­pe­ri­ence the new, im­proved Garnier Fruc­tis Long & Strong Sham­poo and Con­di­tioner through a Con­sumer Blind Use Test Campaign. The con­sumers were def­i­nitely wowed by the re­sults of the prod­uct!

5 PARK AV­ENUE Speed up your morn­ings!

Af­ter the in­no­va­tive Beer Sham­poo, Park Av­enue has come up with some­thing new — a unique 2-in-1 Shower Gel and Sham­poo that al­lows you to catch up on that ex­tra sleep! For­mu­lated with ex­otic in­gre­di­ents such as Grapes, Avo­ca­dos and Rose­mary oil, Speed Shower of­fers a re­fresh­ing bathing ex­pe­ri­ence for men. What’s more, you don’t have to use your girl­friend’s loofah. The prod­uct comes with a Male Scrubber that is cus­tomised to fit a man’s hand!

6 CLINIC PLUS Not with­out my daugh­ter

At a re­cent event in Mum­bai, Clinic Plus part­nered with Plan In­dia in the pres­ence of the prom­i­nent moth­er­daugh­ter duo Sharmila Tagore and Soha Ali Khan, who ex­tended their sup­port to this ini­tia­tive. The ini­tia­tive aims to reach out to moth­ers and aid in build­ing aware­ness of the im­por­tance of their daugh­ters’ ed­u­ca­tion. On the oc­ca­sion of the an­nounce­ment, Smt. Sharmila Tagore stated, “Soha and I have always been as­so­ci­ated with aware­ness-driven ini­tia­tives for the bet­ter­ment of the so­ci­ety. I’m very happy that Clinic Plus and Plan In­dia have come to­gether for this campaign for the ed­u­ca­tion of the girl child.”

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