LOOSE BRAIDS

Hair - - Natural -

Tousled braids ra­di­ate an el­e­gantly messy style, and ses­sion stylist An­thony Turner cre­ated just that us­ing ghd prod­ucts back­stage at Er­dem. His in­spi­ra­tion? ‘The Er­dem girl is al­ways on a jour­ney and this sea­son she’s from the 16th cen­tury and has been at sea, so she’s sport­ing wispy, ship­wrecked braids,’ said An­thony. ‘The hair has a soft, ro­man­tic feel; it is not too con­sid­ered or elab­o­rate. It is a pretty look that trans­lates well into wed­ding hair.’

Recre­ate the look:

Prep hair with a salt spray be­fore blow-dry­ing down­wards us­ing a ghd Air Hairdryer and fin­gers. Loosely curl hair in dif­fer­ent di­rec­tions with the ghd Clas­sic Curl Tong. Use the ghd Tail Comb to cre­ate a mid­dle part­ing, then se­cure hair into two sep­a­rate pony­tails at the nape of the neck. Tie with elas­tic. Braid each pony­tail and then loosely di­shevel with hands to give the braids a de­con­structed tex­ture. Cross the braids over and pin flat against the nape of the neck. They must stay flat to the head and not cre­ate a bulky sil­hou­ette. Gen­tly pull out sec­tions around the hair­line be­fore wrap­ping a matte black rib­bon around the hair and un­der­neath the braids, se­cur­ing in a bow at the side of the head. Ro­mance got a tough­ened- up makeover on the Emilia Wick­stead cat­walk, where John Frieda UK Cre­ative Di­rec­tor, Luke Her­sh­e­son, cre­ated two hair­styles linked by a cen­tre part­ing and tough-girl ‘creased wave’ tex­ture to con­trast with the del­i­cate fab­rics and soft tones of the cloth­ing. But it was the braided styles that had us dream­ing of spring; twin school­girl braids un­rav­elled down the mod­els’ backs, bring­ing a youth­ful ex­u­ber­ance to the look.

Recre­ate the look:

Be­gin with cen­tre-parted dry hair. Start­ing at the apex of the part­ing, cre­ate a French braid on each side of the head. Keep the braid it­self tight to the head, but al­low fly­aways to fall for­ward and frame the face. Se­cure each braid with an in­vis­i­ble tie or grips near the base of the crown, and al­low the lengths to fall freely down the back. You don’t want the braids to look like bunches, so may need to use hair grips to help fan out the hair and hide any hair ties. Us­ing the palm of your hands, smooth the hair­line for­ward against the grain of the braid to en­cour­age the softer hairs around the face for­ward to soften the look. To cre­ate gutsy tex­ture in the hair, use straight­en­ing irons to cre­ate ran­dom bends or kinks through the lengths. Spritz the hair with John Frieda Beach Blonde Sea Salt Spray to en­cour­age tex­tured waves and pro­vide a light­weight hold to the style. Small sec­tions work best to cre­ate a nat­u­rally im­per­fect look, us­ing the straight­en­ing irons to bend or ‘crease’ the hair. Us­ing your fin­gers, loosely comb through the waves to break them up for a more informal fin­ish. Spray the whole head with a light­weight hair­spray, such as John Frieda Sheer Blonde Crys­tal Clear Hair­spray, to hold the waves in place with­out los­ing any of the dry, fly­away tex­ture that gives the waves a nat­u­rally ca­sual air.

Emilia Wick­stead SS17, Hair by Luke Her­sh­e­son for John Frieda

Er­dem SS17, Hair by An­thony Turner for ghd

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