Andy Warhol had once declared he wanted to die in his blue jeans. That is an emotion many feel for their most trusted companion. But buying that perfect pair of jeans is hard work. It requires multiple visits to the fitting room, various girlfriends’ opinions, too many minutes spent in a claustrophobic cube in front of the mirror, and copious amounts of denim piled up on a weary arm while one scopes the store. There has to be an easier way! And there is—the grand, virtual space called the Internet. Sure, it comes with its set of obstacles, but it’s not nearly as physically demanding as the former.
For one, it gives you access to labels from across the globe and literally spoils you for choice. With an almost endless variety of styles, it may, however, become bewildering. And since jeans are unique and personal items, wholly dependent on fit, the real challenge is sizing. Then again, it also offers exceptional style advisory and size guides that double as one’s clandestine confidantes. You no longer have to bear with the snarky comments of a jealous bff, or worse, deliberately unsound advice.
Still, having your own customised cheat sheet is most empowering. Once you crack the code of the online cart, you will never want to wait in line at the cashier’s again. Begin with jotting down a jeans journal. What is that? A list of qualities your denims must possess. It’s easy: Find a starting point, identify the salient features, and the one constant that never changes (be it the wash, the length, the waist, or the cut), and then, just improvise!
First off, envision an icon, one that you relate to most in terms of style. Think, for instance, Brigitte Bardot and the Guess girls. Those retro capris are being rehashed everywhere today in the form of printed, polka-dotted grazers. But ask yourself this: Are you that insouciant sex-kitten with dainty-as-a-teacup ankles? Or are you more into the grunge revolution of the ’90s, anti-fits teetering on your gluteal cleft, exposing a broad-banded brief courtesy of Kate Moss in Calvin Klein adverts? Or are you an early 2000s’ cowgirl in bootleggers with a low waist and a lace-up fly à la Britney Spears and Madonna?