Shilpa goes dig­i­tal for new health ven­ture

Hindustan Times (Chandigarh) - City - - Entertainment - Pooja Sharma pooja.sharma@hin­dus­tan­times.com

Ac­tors of­ten let their fans in on their fit­ness reg­i­men through health-cen­tric books, work out DVDs and the like. One such B-Town per­son­al­ity known for her ded­i­ca­tion to fit­ness is Shilpa Shetty Kun­dra (right). The ac­tor re­leased a yoga DVD in 2015, and now has plans to share her fit­ness tips with a broader au­di­ence.

Shilpa will soon launch a new health and well­ness ven­ture that will have videos, tu­to­ri­als, recipes and tips for a health­ier life­style. The con­tent will be avail­able only on dig­i­tal plat­forms. Speak­ing about turn­ing to the In­ter­net for her new ven­ture, the ac­tor says, “I thought of go­ing dig­i­tal with my se­ries, as the In­ter­net is very ac­ces­si­ble and dig­i­tal is the eas­i­est medium to use now. Im­prov­ing health would be easy with ac­cess to the right in­for­ma­tion. This will be one plat­form with in­for­ma­tion on a com­bi­na­tion of el­e­ments such as strength train­ing, yoga, and food and nu­tri­tion.”

A source says that in ad­di­tion to a web­site, the ini­tia­tive will have pres­ence on a YouTube chan­nel as well as a Face­book page. It aims to cover var­i­ous as­pects of health and well­ness, and will fea­ture fit­ness tips, healthy food recipes, pain man­age­ment tips, Yoga asanas, weight loss pro­grammes, etc.

Also, the ac­tor will be seen cook­ing healthy recipes her­self, and per­form­ing yoga as well as strength train­ing ex­er­cises in the videos.

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