Recruiters are searching for you on Facebook
Shine.com ties up with Myparichay, a Facebook-based social recruitment platform
(Left to right) Sandeep Bhushan, VP, HT Media; Ranjan Sinha, chairman and co-founder, MyParichay and Amit Garg, business head, internet business, HT Media
Shine.com, the country’s leading job portal, has tied up with MyParichay, a Facebook-based social recruitment platform that enables a recruiter to reach out to the personal network of employees. Recruiters can then match skills and requirements to even those in the extended networks, and use the referral feature to connect with potential candidates.
Companies such as Genpact, Kotak Life Insurance, Quatrro and PeopleStrong, among others, are already on this platform. Monica Trehan, AVP - HR, Genpact, a happy user of this interface confirms it has helped digitise Genpact’s employee referral programme on Facebook.
“We particularly like the active referral feature that allows recruiters to active- ly search and find suitable candidates who are connected to our employees on their Facebook network.”
The platform can also be linked to a company’s Facebook page, which has information about jobs and provides a good insight into the company to the candidate. Candidates can then check if a user in their network works in the company in question, and request a referral for the particular job opening.
The Social Job Seeker Survey 2012, conducted jointly by Shine.com and MyParichay, reveals that while 60% respondents have a Facebook profile, 32% have both Facebook and LinkedIn accounts, and a mere 8% have only LinkedIn profiles. Further, only 1 in 10 LinkedIn users are active, as opposed to three out four Facebook users.
Talking about the collaboration, Amit Garg, business head, internet business, HT Media, says, “This venture will make us the first Indian job portal to integrate Facebook hiring solutions with our mainstream offer. Seeing the results of our latest survey, where 65% respondents say they are more likely to use Facebook over LinkedIn for job search, we can change the landscape of social hiring in the near future.”