This Delhi de­signer ser­e­nades verses like he does sil­hou­ettes

Hindustan Times (Gurugram) - City - - Relationship - Snigdha Ahuja

Phir bhi, aadmi koshish karta hai, ghista re­hta hai, see­lan mein bheegi kissi maachis ki tilliyon ki tarah, rishto ko — naa jaane kaunsi jal jaaye, naa jaane kiss kone mein koyi aag bachee hai..”

Th­ese are words by Pranav Mishra, the 32-year-old, also the co-founder of fash­ion la­bel Huemn. He has been writ­ing since his school days in Lucknow. “This is the bru­tal me. When you talk about fash­ion, you also take your con­sumer in mind. You are de­vel­op­ing a prod­uct you are try­ing to sell. Of course, it has my de­sign phi­los­o­phy in­volved. But, when it comes to writ­ing, it’s all’s a re­lief.”

The ‘other’ side of Mishra will man­i­fest it­self at a po­etry read­ing in Delhi on Wed­nes­day. His writ­ing process? “I don’t like to ro­man­ti­cise the idea of liv­ing life. I can only write when I am sur­rounded by chaos. I lis­ten to loud mu­sic, and I don’t give my brain the time to process what I am think­ing.” And, how does he bal­ance th­ese two cre­ative sides? “When I am work­ing on de­sign, I can’t write. I am al­ready ap­proach­ing a (fash­ion) show and there’s a lot hap­pen­ing. Th­ese are par­al­lel lives that I have. I am into mar­ket­ing when it comes to fash­ion...I like to sell it. I take deep in­ter­est in cam­paign and im­age cre­ation. But, when it comes to po­etry, I don’t like to talk too much of the process,” he says. Mishra counts Charles Bukowski and his work, Like A Flower In The Rain, mon­u­men­tal in his work. “It changed my life a lot, be­cause of the bru­tal­ity of the thought. There’s no fil­ter, no fear of peo­ple judg­ing you or find­ing out your in­se­cu­ri­ties.” Poet Jaun Elia and Ernest Hem­ing­way also made an im­pact. “I don’t want my writ­ing to be sur­real. I don’t even like to call it po­etry.”

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