Hindustan Times (Lucknow)

PROFILE

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Twenty years ago, Nitin Mantri had gotten into a computer company during campus placements after his MBA. But a friend suggested he give public relations a shot. Mantri hasn’t looked back since.

What next: His short-term goals include using analytics better in his firm’s content and offering more integrated services in digital format. Avian Media may go internatio­nal in the next two to three years, he says.

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