The in­ter­est­ing per­fume habit

Hindustan Times (Patna) - Live - - Leisure - IANS

Women do not buy per­fume for other women and they cer­tainly do not share them, an in­ter­est­ing study has re­vealed.

The study in­ves­ti­gated fra­grance-buy­ing in­ten­tions of 146 women from the US and the Nether­lands. Women who do buy or share fra­grances with other women choose fra­grances they do not like them­selves or no longer value, the find­ings sug­gested.

The study was re­cently pub­lished in Jour­nal Food Qual­ity and Pref­er­ence. Ac­cord­ing to the re­sults of the study, many women keep their per­fume pref­er­ences a se­cret be­cause they con­sider them an in­te­gral part of their per­sonal iden­tity. “They may use the same fra­grance for many years, and some women keep their fra­grance choice a se­cret so their friends won’t wear it,” How­ell said.

When it comes to scents, women might like to sabotage their best fe­male friends, the re­searchers found. “When women like a fra­grance, they will pur­chase it for them­selves or a male friend, but not for a fe­male friend,” How­ell said. “When they dis­like a scent, they won’t pur­chase it for them­selves or their boyfriend, but they will buy it for a fe­male friend,” How­ell said. Girls, when you are out shop­ping next, no­tice your per­fume habits!


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