White is the world’s favourite car colour
Unlike any other aspect of life, there are no grey areas when picking the colour of a new car. It really is a black or white decision.
The annual Axalta Global Automotive Color Popularity Report, finds that for the fifth year running, white is the most popular car colour across Asia, Europe and America, accounting for over one-third (35%) of all vehicles sold. Black is a distant second (18%), followed by silver (13%) and grey (10%).
Interestingly, in India, silver (30%) is preferred over white (29%). Meanwhile, the Chinese are completely in awe of white, accounting for 50% of all new cars in that market, as is Africa (46%) and South America (37%).