Auction fails as no bidder turns up for Kingfisher brands
Banks seeking to recover dues from businessman Vijay Mallya on Saturday initiated an online auction of various brands and trademarks of the longgrounded Kingfisher Airlines, including its once-famous tagline ‘Fly The Goodtimes’, but bidders were hard to come by. This is a second failed attempt after an auction of one of his flagship properties in Mumbai, Kingfisher House, closed in March without any bidders.
Mallya had pledged the trademarks as collateral with banks at the time of taking the loans from them.
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