Oberoi Mall’s Unique Consumer Focus
Flagship Event – Women’s Wednesday, is a major attraction.
Intellectual Events – Light up Luck (Diwali Festival), Jingle All The Way (Christmas Event), Denim Calling (Denim Festival) among others
Program – Club Uno has a database of over 10,000 delighted members
Phoenix Market City: Rising Above Competition
A courtyard for hosting events including live concerts and shopping festivals.
Phoenix Gift Card
Using technology and innovation for customer satisfaction – touchscreen floor plans, innovative direction signages, themed décor, art and ambience upgradation
Lulu Mall: Loyalty Above Rest
Lulu’s loyalty program has helped to establish a direct relationship with customers, which goes beyond their visits to the mall, says Shibu Philips Shoppers can use their smartphone to scan purchase receipts in exchange for points that can be redeemed against gift vouchers
Every time you spend your money within the mall – from spending money to park your car or to watch a movie, you will earn loyalty points, which is as good as money within the mall
Close to 25 percent of the mall sales are reflected in the loyalty bill submissions. But the customer base forms a much larger percentage