THE RELEVANCE OF CSR IN THE MODERN RETAIL ERA
Corporate social responsibility (CSR) is an expansive term used to describe a company or an organisation’s efforts to improve society in some way. It doesn’t matter whether the company is private or government, a shopping mall or a retail store, a bank an NGO or even a multinational company. CSR efforts can range from donating money to nonprofit groups to implementing environment-friendly policies in the workplace. With the introduction of mandatory spending on Corporate Social Responsibility brought on by the Companies Act 2013, companies in India and across the world have shifted focus from anticipating change and understanding the impact of this change to actually being the change.