IFF 2018: USHERING IN A NEW ERA OF FASHION RETAIL
India Fashion Forum is the only forum which matters in India when it comes to fashion brands and retailers sharing game-changing insights, world-class creative, innovative ideas and campaigns along with intellectual collaborations, all of which are taking the industry forward
On March 13 and 14, 2018, fashion retail, its allied brands and experts – from India and overseas – gathered at the India Fashion Forum (IFF) 2018, at the Hotel Renaissance Mumbai. The 18th anniversary of the mega event presented a platform for India’s leading fashion incubators, creators, influencers, marketers and retailers to share learn and gain insights, ideas, innovations and intellectual collaboration within the various sections of the industry.
Rated as a forum for expanding business and reaching out to the pre-modern fashion and lifestyle audience, IFF 2018, was a usual exciting blend of conference sessions, workshops and masterclasses, zoned exhibitions and industry awards mark the trends and success in the business of fashion in India.
The IFF Conference creates unparalleled opportunities for learning from international and Indian industry experts, academicians, experienced professionals and analysts through a world-class mix of keynote addresses, panel discussions, CEOS Roundtables, presentations, Knowledge Series sessions and workshops. Four themed exhibition platforms –Trendview, L Cube, Customer Experience Forum, India Brand Show – showcase the most market-ahead fashion ingredients, design innovation, technology, retail strategies and solutions to a mega congregation of leaders from the business of fashion in India and elsewhere.
The two-day event’s theme was: “Intelligent Engagement, Powered by Design, Retail as an Experience, The Tech of Everything” as the Four Power Centres of the Smart Fashion Movement.