Pep­per­fry to Dou­ble Off­line Stu­dios by 2019, Build In­dia’s largest Om­nichan­nel Net­work

Images Retail - - CONTENTS -

The com­pany’s off­line stores, Stu­dio Pep­per­fry, have emerged as key touch­points for con­sumer en­gage­ment. The in­crease in pop­u­lar­ity led the com­pany to adopt a fran­chise model in 2017 with an aim to ex­pand its reach in line with its strat­egy to build the largest Om­nichan­nel net­work in the coun­try

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