Cre­ative Show­case

Impact - - CONTENTS -

Last year saw us dis­rupt­ing the cat­e­gory, with a strong and rel­e­vant po­si­tion­ing of Su­pe­rior Tech­nol­ogy Fab­ric, which led to many other brands try­ing to do the same. This year we wanted to deepen our po­si­tion­ing by bring­ing in more dif­fer­en­ti­ated prod­ucts that are per­for­mance en­hancers, which fur­ther fa­cil­i­tates in rank­ing Only Vi­mal as a truly Tech For­ward brand. Rahul Gupta Manag­ing Di­rec­tor, IBD

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