Angshujyoti Das started his first business when he was in the tenth standard. Almost two decades and several lucrative and not-so-successful ventures later, his predictions today help people decide their future course of action. This IGNOU graduate from Kolkata knew nothing about winds and rainfall when he first started out. With a turnover of a couple of crores, Das is now at the helm of Express Weather, which provides location-specific weather forecasts to almost one lakh farmers across the country. Whether through the web, mobile or IVR platforms, Express Weather’s predictions are greatly customised to help the end users, most of whom are from the agriculture or power sectors. “We have an SMS service that informs subscribers about weather conditions for an area as small as 100 metres three days in advance, and in their vernacular,” says Das.
“Das has shown great courage in investing hugely in a collaborative project with National Research Centre for Grapes (NRCG) to avert agricultural disasters” Dr SD Sawant, Principal Scientist, NRCG “I did not want to take the traditional route to success although nobody in my family has any connection with businesses of any kind”