Voice of the Young

Shiv Bhaskar Dravid 26 FOUNDER The Views­pa­per, Gur­gaon

India Today - - THE IDEAS FACTORY - By Shravya Jain

The con­tent that Shiv pub­lishes on young­sters by young­sters is a class apart.”

Rav­is­hankar, Co-founder of proto.in, a sup­port plat­form for start-ups

When he was 21, he started an on­line pub­li­ca­tion called

The Views­pa­per, a forum where young­sters could be heard. “I wanted to dis­pel the no­tion that young peo­ple are in­ca­pable of hav­ing a se­ri­ous opin­ion,” says Shiv Bhaskar Dravid. Within a month of launch, he had 40 col­lege-go­ing con­trib­u­tors. In less than five years, The Views­pa­per has 10,000 reg­is­tered con­trib­u­tors. From write-ups on ev­ery­thing—pol­i­tics, the Bud­get, en­vi­ron­ment and movies—the web­site has branched into pho­to­jour­nal­ism and videos. In Jan­uary, The Views­pa­per launched a 72-hour twee­tathon aimed at chang­ing the tone on Twit­ter from neg­a­tive to pos­i­tive. “We even had celebri­ties like Kiran Bedi pitch­ing in,” says the self-con­fessed worka­holic. His turnover for 2011-12 is ex­pected to touch Rs 20 lakh. The web­site is cur­rently set­ting up a cam­paign on women’s se­cu­rity.

Cause War­rior

The­views­pa­per was ad­judged as one of the top eight so­cially fo­cused busi­nesses in the world by the Virginia-based Ashoka Foun­da­tion in 2011.

In Anna’s Army

Dravid helped Team Anna strate­gise on how to lever­age the on­line me­dia.

CHANDRADEEP KUMAR/ www.in­di­a­to­day­im­ages.com

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