Word Play

India Today - - NET FLUX -

Ed­i­tor Real Talk, a Tum­blr blog cre­ated in April, is be­com­ing pop­u­lar with me­dia pro­fes­sion­als. The blog doc­u­ments sit­u­a­tions that could hap­pen in any news­room with GIFS ( Graph­ics In­ter­change For­mat) or mini video clips, along with pithy cap­tions. What makes the page hi­lar­i­ous is the con­trast be­tween the cap­tions and the GIFS, many of which are movie clips or news videos. For ex­am­ple,“When I catch an er­ror in the mag­a­zine af­ter it goes to print” has been paired with Jack Ni­chol­son smash­ing uten­sils in a clip from The Shin­ing. An­other one has a news clip of Michelle Obama show­ing off her mus­cles with the caption “When I edit 20,000 words in a day”. Ann Fried­man, ex­ec­u­tive ed­i­tor of GOOD mag­a­zine, is the cre­ator of the blog.

WHEN I EDIT 20,000 WORDS IN AS­IN­GLE DAY

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