26 Style Check
STYLE GURU MALAIKA ARORA KHAN TURNS FASHION CURATOR WITH HER CLOTHING LINE THE CLOSET LABEL. SHE TELLS US ABOUT HER LATEST SARTORIAL VENTURE AND DISHES OUT PRACTICAL BEAUTY AND STYLE ADVICE
Style icon Malaika Arora Khan turns fashion curator with TheClosetLabel. com. She opens up about her latest sartorial venture and dishes out some practical beauty and style advice.
BOLLYWOOD’S STYLE ICON, Malaika Arora Khan turns fashion curator with The closetlabel.com, which was launched by The Label Corp in May. The closetlabel.com will feature everyday wearable outfits handpicked by Khan who is the creative director and official style guru of the brand. Khan says she hopes to democratise fashion and use her innate style sense to tailor complete looks for women.
“When the Label Corp approached me with the idea of Theclosetlabel.com, I jumped at it. The e- commerce website will showcase everyday fashion, essentials, to ensure women stay stylish even as they go about their daily chores,” she says. “While palazzo and yoga pants, fashionable inners and shirts are at the heart of the collection, we have also included swimsuits that cater to the Indian body type, trendy sleep wear and the iconic wrap dress,” Khan says. “I’m enthusiastic to get a chance to dress beautiful women across the country,” she adds.
The popular model- actress feels one should choose comfort over style and says that the key to being stylish is being true to yourself and not project an image dictated by fashions fads. “Dress according to what sets you apart and makes you different while also being comfortable. We designed this collection keeping the modern and strong Indian woman in mind. She is someone who understands her dressing needs and is quality and price conscious,” explains Khan. The website will also have an e- magazine on fashions trends seen across runways both national and international.