Lucknow Wakes Up to Luxe Life

The heart of Ut­tar Pradesh’s cap­i­tal is de­vel­op­ing as the cen­tre of elite town­ships

India Today - - REAL ESTATE - by Ashish Misra

Ear­lier, peo­ple would buy a plot and build a man­sion on it. With land dry­ing up even in the city’s pe­riph­ery, peo­ple now want to in­vest in the heart of Lucknow. This is why ar­eas such as Hazrat­ganj, Jo­pling Road and M. G. Road are de­vel­op­ing as hubs of lux­ury hous­ing,” says S. K. Garg, pres­i­dent of the Ut­tar Pradesh chap­ter of CREDAI, the apex body of real­tors in In­dia. Shal­i­mar Emer­ald, the first luxe apart­ments on Jo­pling Road, was launched in Oc­to­ber 2012 and priced be­tween Rs 1.25 crore and Rs 2.50 crore. The two- and three- BHK flats sold out quickly. The real­tor has now launched Shal­i­mar Grand, a sim­i­lar pro­ject in the area, whose USP is an au­to­mated car park for res­i­dents. Lux­ury town­ships such as An­sal API’s Sushant Golf City are also com­ing up on the city’s fringe, on Sha­heed Path that con­nects the Lucknow- Kan­pur and Lucknow-Go­rakh­pur high­ways, and on Sul­tan­pur Road and Si­ta­pur Road.

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