ANUSHREE POD­DAR | FOUNDER, SAMAJDHAR SINTU AND SINTUICS

India Today - - COVER STORY - By Aditi Pai

Put a brick into the wa­ter tank to pre­vent ex­cess wa­ter from be­ing flushed out. That’s what sev­enyear-old Samajdhar Sintu tells you through this comic se­ries cre­ated by Ahmed­abad- based graphic de­signer Anushree Pod­dar, 24. The char­ac­ter and se­ries, Sinu­tics, won a men­tion in the Limca Book of Records in 2012 for be­ing the coun­try’s first comic to cre­ate aware­ness about en­vi­ron­men­tal is­sues. Pod­dar launched the comic se­ries in 2010 along with school friend and en­vi­ron­ment en­gi­neer Sau­rabh Pacheri­wala, 23. “The se­ries brought to­gether the ex­per­tise of both our pro­fes­sions,” she says. In 2011 Pod­dar launched flea mar­ket fairs at Mal­lika Sarab­hai’s Na­trani Café to show­case arts and crafts by lo­cal artis­ti­sans. “There’s so much craft in Gu­jarat but there was no plat­form to show­case them,” she says. With Sinu­tics, she cre­ated “In­dia’s first 3D fold­able comic” in Fe­bru­ary 2013, a sin­gle large paper filled with quizzes, puz­zles and or­ganic recipes that folds into a 20-page book­let. “The tips given in the comic can be adapted to suit any In­dian fam­ily. It’s easy to un­der­stand through the eyes of a seven-year-old child,” says Pod­dar. Af­ter cir­cu­lat­ing it in var­i­ous cities of Gu­jarat for a few months, the duo is now in talks with govern­ment agencies to take the comic se­ries to schools in the state and across the coun­try to teach en­vi­ron­men­tal aware­ness in a fun and sim­ple man­ner.

Pho­to­graph by SHAILESH RAWAL

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