Accessory designer Devina Juneja did not always have an interest in fashion. It was only while working with her husband in the familyowned leather export house did she discover her aptitude for design. Travelling to trade fairs in Europe and UK gave her “a schooling in designing with leather”. Launched in 2013, Suede by Devina Juneja comprises a line of clutches, satchels, totes, sling and shoulder bags and also an exclusive jewellery line of neckpieces.
Juneja uses a lot of techniques and weaves to provide a unique texture to her bags. Woven leather, leather with metallic finish, surface
embellishments, or ombre dyed material are cut in unique patterns, hand sown and sprayed to craft interesting pieces. One of her most successful collections was Autumn, a collection that had hand-painted maple leaves in bright hues.
AT Suede by Devina Juneja, 44 Matheswartalla Road (Opposite Science City)
Shradha Murarka, creative director, Vizyon