Wired to be dif­fer­ent

AN EN­TRE­PRE­NEUR, A FASH­ION DE­SIGNER AND A HEALTH­CARE SPE­CIAL­IST ON NOT TOEING THE DOT­TED LINE OF AC­TION

India Today - - NEWS WRAP - By shelly anand Pho­to­graph by Kr­ish­nendu halder

On hOw tO build plat­fOrms fOr wOmen en­trepreneurs 1 Find and en­cour­age rough, un­cut di­a­monds

While it is great to have suc­cess­ful and well-known in­di­vid­u­als on en­tre­pre­neur­ial plat­forms, it is cru­cial to find those as­pir­ing women who are mak­ing dif­fer­ent choices and flour­ish­ing.

2 Pick a theme, cu­rate con­tent ac­cord­ingly

The take­aways from an event are stronger when top­ics of dif­fer­ent ses­sions are in­ter­con­nected. This al­lows both the speak­ers and au­di­ence to form a con­nec­tion and en­gage in mu­tu­ally ben­e­fi­cial dis­cus­sion.

3 Col­lab­o­ra­tion is key

When build­ing high-im­pact plat­forms, part­ner with rel­e­vant or­gan­i­sa­tions that will help in fur­ther­ing the cause. Cre­ate a win­win sit­u­a­tion with part­ners with sim­i­lar ob­jec­tives. Com­pe­ti­tion is ir­rel­e­vant when you are solv­ing a prob­lem that is faced by mil­lions of women across bor­ders. Sita Pal­la­cholla Founder, The An­gel Hub, Plat­form for women lead­ers 31, hy­der­abad

4 Talk about fail­ures

It is im­por­tant for speak­ers to talk about the chal­lenges and fail­ures they over­came in their pro­fes­sional jour­neys. As a so­ci­ety, we place far too much im­por­tance on suc­cess and avoid talk­ing about fail­ure and re­jec­tion. It is, in fact, the first thing we need to ad­dress on en­trepreneur­ship plat­forms.

5 Mea­sur­ing in­spi­ra­tion and im­pact

In­spi­ra­tion should al­ways be backed by mea­sur­able im­pact. We need to have a net­work of in­dus­try lead­ers will­ing to ei­ther share time or re­sources with as­pir­ing en­trepreneurs.

6 Vis­i­bil­ity and net­work­ing

Cre­ate an en­cour­ag­ing en­vi­ron­ment where women are given a stage to present their ideas. Plan an event which in­cludes a well-or­gan­ised net­work­ing seg­ment. En­trepreneur­ship can be a lonely jour­ney for most and meet­ing like-minded in­di­vid­u­als can prove to be an op­por­tu­nity for ex­change of ideas and re­sources which pro­mote peer men­tor­ing.

Newspapers in English

Newspapers from India

© PressReader. All rights reserved.