Crass Youth Congress

India Today - - UPFRONT -

In Gu­jarat, the Congress has been re­ceiv­ing praise for a so­cial me­dia cam­paign that has put the BJP on the back foot. But with lit­tle su­per­vi­sion of so­cial me­dia teams, months of good work can be un­done by a sin­gle, ill-judged tweet. Pa­tro­n­is­ing Naren­dra Modi on the grounds of his ‘chai­wala’ past, the Congress should know, is not a win­ning tac­tic. A Twit­ter han­dle linked to the party’s youth wing did just that though, the brash stu­pid­ity of its tweet forc­ing the Congress to apol­o­gise. BJP lead­ers re­ally don’t need­ing a help­ing hand to mount their high horses.

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