A CY­CLE NAMED DE­SIRE

IVF India - - Unplugged -

The worlds top lux­ury car mak­ers are adding the hum­ble bi­cy­cle to their names, says Cha­ran Chadha.

They are on the world’s most wanted list. Su­per­cars which bring stars to the eyes of au­to­mo­bile devotees. They are not just the most ex­pen­sive cars on the planet but also the best per­form­ing power ma­chines that are as much an en­gi­neer­ing mar­vel as they are head-turn­ers in de­sign and looks. But what would su­per cars like Audi, Mercedes Benz, BMW and oth­ers have to do with the lowly bi­cy­cle? On the face of it, noth­ing. But truth is some­times stranger than fic­tion. A num­ber of the world’s most de­sir­able au­to­mo­bile brands have added bi­cy­cles to their names. And they are by no means lowly two-wheel­ers. Th­ese are high end bikes made from ma­te­ri­als like car­bon fi­bre and titanium and can cost more than an or­di­nary car. Th­ese are in fact two-wheeled dream ma­chines that are as pre­cious as the cars that th­ese com­pa­nies pro­duce and re­flect the aero­dy­nam­ics and other de­sign prin­ci­ples of the cars they rep­re­sent. Ex­perts say that sex­ing up the hum­ble bi­cy­cle adds oomph ap­peal to high-end cars and lends them a trendy di­men­sion. The bi­cy­cle strikes a sub­lime har­mony be­tween a lux­ury com­mod­ity and a com­mon man’s mode of trans­port. Take a look at some of the most trendy bikes on of­fer.

AUDI ON A BUD­GET

Can’t af­ford the lat­est Audi? Don’t fret. The lux­ury auto maker has got some­thing to suit your pocket - an Audi on two wheels! The com­pany has tied up with U.S. bi­cy­cle maker Ren­ovo to bring out three mod­els - the Duo City ($6,500), Duo Sport ($7,300) and Duo Road ($7,500).

BMW CAR­BON RACER Most of us know that BMW pro­duces top qual­ity cars. But not many of us know that they make some of the best bi­cy­cles in the world. Its new bike the BMW M Bike Car­bon Racer is a su­per­fast, light­weight bi­cy­cle. The $3,300 bike is tech­ni­cally flaw­less and a de­light to look at.

BEAUTY ON TWO WHEELS Though the Mercedes Benz high-end bikes come in a range of sizes and colours, its flag­ship ul­tra light­weight car­bon frame bi­cy­cle puts you in a dif­fer­ent league al­to­gether. For those who like speed this is a dream come true. The $3,700 bike is made for all types of ter­rains.

PEDAL POWER Ital­ian sports car maker Lam­borgh­ini Has teamed up with Swiss bi­cy­cle gi­ant BMC to pro­duce the BMC Im­pec Au­to­mo­bili Lam­borgh­ini. The $26,000 is a limited edi­tion bike and only 30 of th­ese lux­ury bikes are be­ing of­fered to those who like to ped­dle in the great out­doors.

TECH­NO­LOG­I­CAL MAR­VEL

Though the Col­nago Fer­rari CF-8 was in­tro­duced in 2007 to mark the six­ti­eth an­niver­sary of Fer­rari, it re­mains one of the most pop­u­lar bi­cy­cles for speed freaks. The $7500 su­perbly crafted bike has 10-speed com­po­nents and ex­perts call it a tech­no­log­i­cal mar­vel.

PEU­GEOT’S ROLAND-GAR­ROS BIKE

The French car ma­jor Peu­geot has been mak­ing bi­cy­cles since 1890. Over the years it has pro­duced not just bikes but also tandems, tri­cy­cles and quadri­cy­cles. Its lat­est bike cost­ing $1,050 com­mem­o­rates the part­ner­ship be­tween Peu­geot and the French ten­nis venue Roland-Gar­ros.

LIFE­TIME OF BIK­ING PLEA­SURE

Like the Peu­geot, the Ger­man lux­ury car maker Porsche too is deeply as­so­ci­ated with bi­cy­cles. The $8,500 Porsche Bike RS can give a run for the money to the best bi­cy­cle man­u­fac­tur­ers in the world. And the model guar­an­tees a life­time of rid­ing joy.

FORD FOR THE ROAD

With the world be­com­ing a wired global vil­lage the e-bike is a con­cept whose time has come. Ford Mo­tor com­pany has brought out the fu­tur­is­tic elec­tric-pow­ered bi­cy­cle. The $1,200 bike made from alu­minum and car­bon fi­bre could well be the util­ity ve­hi­cle of the fu­ture.

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