This small town seems to have been quite active on the OOH front. Says Ashish Agarwal, Director, ASA Ad ve r t i s i n g , s a y s “We have got all kind of media that are available in metro cities and abroad like LEDs, Unipoles, gantries, bus shelters etc. Even the government is showing p o s i t i ve response towards it, by issuing new tenders on BOT basis and focusing on implementing new properties. They have also understood that these properties will make the city look good.” But having said that, Saurabh is optimistic, he says, “Future is good as our market has everything that is available in the metro cities. But the bad elements are restricting the growth of outdoor industry in our city.” With not much action happening, there is fear on the part of the industry that growth would be stagnant.
Ashish Agarwal Director ASA Advertising
Tej Singh Proprietor Classic Advertising Agency