A tempt­ing slice

Outdoor Asia - - Front Page -

Mc Don­alds in­tro­duced its new Ba­nana cake in a rather tempt­ing piece of OOH. The ad­ver­tis­ing agency Arnold World­wide smartly used a sim­ple bill­board wherein they put up a tempt­ing pic­ture of the ba­nana cake. And the de­picted a slice of the same by lit­er­ally cut­ting the bill­board into a slice

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