1. Please don’t pass off some one off as an
actual outdoor piece 2. Don’t have those fake acting people looking at
your outdoor piece. It is now getting ridiculous. 3. Pick and select what you truly believe in and not just send anything that u have put on wall and clicked cause it is easy If at all your entering a one off (we know it is impossible to stop this) at least take the trouble in finishing it properly. Some of the stuff we see is the in your face photo-shopped it is not funny 5. Don’t please pass off print ads as posters. It is really weird to see long copy ads being put up as posters. “With activation and retail broadening in scope and need hopefully we will have some interesting pieces this year. Some true interactive engaging pieces.” shares Priti.