Should one-offs win Creative Awards?

Outdoor Asia - - Debate - Re­ported by Bhawana Anand

TKH WKLUG Ln WKH VHULHV RI WKH ,nWHUnDWLRnDO AGvHUWLVLnJ AVVRFLDWLRn (,AA) ,nGLD &KDSWHU’V LnGXVWUy-GHfinLnJ GHEDWHV KRVWHG in Gur­gaon on Mon­day, 13 May 2013, and pre­sented by the Dainik Bhaskar Group re­volved around the mo­tion: ‘Creative awards can also be given for dif­fer­en­ti­ated one-off ex­pres­sions’ 6SHDkLnJ IRU WKH PRWLRn ZHUH -RVy 3DXO, &KDLUPDn DnG &KLHI &UHDWLvH 2IfiFHU, BBD2 ,nGLD, DnG 3UDWDS BRVH, &KLHI 2SHUDWLnJ 2IfiFHU, DDB 0XGUD GURXS. 2n WKH RWKHU VLGH VSHDkLnJ DJDLnVW LW ZHUH DHHSLkD :DUULHU, 9LFH-3UHVLGHnW – Bev­er­age Mar­ket­ing, Pep­sico In­dia, and Lloyd Mathias, Di­rec­tor, Green Bean Ven­tures. The de­bate was mod­er­ated by 6DnWRVK DHVDL, 0DnDJLnJ DLUHFWRU DnG &KLHI (xHFXWLvH 2IfiFHU, )XWXUH BUDnGV. GLvH Ln WKHVH SDJHV DUH WKH HxFHUSWV IURP the speak­ers’ ses­sions.

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