SMBs Mov­ing From Tra­di­tional IT Ser­vices To Hy­brid Cloud

A few ex­am­ples of how some com­pa­nies have ben­e­fited by ex­tend­ing their ex­ist­ing on-premise busi­ness ap­pli­ca­tions’ func­tion­al­ity to the cloud

PCQuest - - CONTENTS - - Ni­jhum Rudra

Im­ple­ment­ing a hy­brid cloud so­lu­tion comes with its own set of chal­lenges. To un­der­stand what th­ese chal­lenges are and how small and mid-sized com­pa­nies can al­le­vi­ate them, we spoke to a few com­pa­nies that have been suc­cess­fully us­ing a mix of on-premise and cloud based ap­pli­ca­tions suc­cess­fully.

Hy­brid cloud of­fers the flex­i­bil­ity in choos­ing so­lu­tions

In­ve­nio Busi­ness So­lu­tions, gold part­ner of SAP runs their fi­nan­cials on SAP ERP and the CRM on cloud for their leads, op­por­tu­ni­ties, sales, ac­count man­age­ment and fore­cast­ing. “This is im­por­tant since we now have a vis­i­bil­ity across all our sales chan­nels and re­gions and this com­bined with cash flow anal­y­sis from ERP helps us to man­age our sales pipe­line and pri­or­i­tize op­por­tu­ni­ties to meet our tar­gets,” said Sheejo Arvind, Head-LoB, Cus­tomer En­gage­ment and Com­merce, In­ve­nio Busi­ness So­lu­tions.

The com­pany has de­ployed Sales­force.com hy­brid cloud so­lu­tion for their sales­force au­to­ma­tion re­quire­ments, with in­te­gra­tions to SAP ERP for

“we use Sap erp to run our fi­nan­cials on-premise, and Sales­force cloud based crm. we’ve in­te­grated the two for sales­force au­to­ma­tion and bet­ter vis­i­bil­ity for the man­age­ment.”

their Fi­nan­cials and Ac­count Re­ceiv­ables. Since they had de­ployed the stan­dard Sales­force.com for sales au­to­ma­tion, they also had a fair cost in­curred in line with the cur­rent mar­ket prices for Sales im­ple­men­ta­tion. Along-with this, the in­te­gra­tion with SAP ERP was car­ried out by the in­ter­nal teams to help them gain the vis­i­bil­ity for the man­age­ment and teams through the Hy­brid Sce­nario.

Hy­brid cloud so­lu­tion al­lows on-premises ap­pli­ca­tions to seam­lessly in­te­grate with cloud based ap­pli­ca­tions. The sce­nario pro­vides the per­fect middle ground so­lu­tion for en­ter­prises, as­sur­ing that data from on-premises legacy sys­tems can in­te­grate with cloud data, which helps busi­nesses, have the full ad­van­tage when driv­ing busi­ness for­ward. For ex­am­ple, a com­pany might use a pub­lic cloud for sur­vey and data col­lec­tion while us­ing a pri­vate cloud in­side the or­ga­ni­za­tion for anal­y­sis and pro­duc­tion de­ploy­ment.

Hy­brid Cloud is a Log­i­cal Choice for SMBs

In the last six months, In­dian SMBs have aug­mented the uti­liza­tion of Hy­brid cloud so­lu­tions for a bet­ter work-flow. “We are us­ing ap­prox 50 per cent of our or­ga­ni­za­tions’s re­quire­ment through Hy­brid Cloud and this will in­crease to ap­prox 80 per cent in the next six months. We have some cus­tomer en­gage­ment plat­forms and we are now shift­ing all our host­ing re­quire­ments to hy­brid cloud com­put­ing,” re­marks LD Sharma, Founder and Group Vice Chair­man, Soogloo.

Af­ter the im­ple­men­ta­tion, Shoogloo wit­nessed bet­ter ser­vices, en­hanced us­age of band­width as they have mul­ti­ple coun­try sites. The com­pany also feels it is very con­ve­nient to use such plat­forms be­cause in their net­work busi­ness, they have scores of pub­lish­ers and clients on board and with traf­fic com­ing from around the world, it is very easy to

“It is in­creas­ingly ap­par­ent that to sup­port new busi­ness mod­els, en­ter­prises are in­te­grat­ing cloud­based and legacy erp ap­pli­ca­tions, cre­at­ing hy­brid erp sys­tems that can scale to new user de­mands.” “we are us­ing ap­prox 50 per cent of our or­ga­ni­za­tions’s re­quire­ment through hy­brid cloud and this will in­crease to ap­prox 80 per cent in the next six months. we have some cus­tomer en­gage­ment plat­forms and we are now shift­ing all our host­ing re­quire­ments to hy­brid cloud com­put­ing. ”

bal­ance the load at any given point of time. The ser­vices have be­come bet­ter and more ef­fi­cient with lesser costs as they only pay ac­cord­ing to the us­age and band­width con­sumed.

“It is in­creas­ingly ap­par­ent that to sup­port new busi­ness mod­els, en­ter­prises are in­te­grat­ing cloud­based and legacy ERP ap­pli­ca­tions, cre­at­ing Hy­brid ERP sys­tems that can scale to new user de­mands,” says Asheer Kapoor, Founder and MD of EPPS.

Since 2013 new li­cense rev­enues for tra­di­tional ERP sys­tems have been com­ing down thanks to cloud-based SaaS so­lu­tions. Cloud-based Hy­brid ERP sys­tems can save up to six times the amount of cap­i­tal in­vested cu­mu­la­tively over tra­di­tional ERP sys­tems. The more com­plex a man­u­fac­turer’s sup­ply chain, dis­tri­bu­tion, sell­ing and ser­vice chan­nels be­come to sup­port new busi­ness mod­els, the more crit­i­cal mo­bil­ity is. Cap­i­tal­iz­ing on the many dif­fer­ent de­mands cus­tomers have, in­stead of try­ing to push ev­ery­one into a one-size-fits-all cus­tomer ex­pe­ri­ence, is in­te­gral to Cloud ERP,” he added.

A univer­sity de­ploys hy­brid cloud to in­crease its ef­fi­ciency

A good ex­am­ple of hy­brid cloud us­age is that of a univer­sity un­der the Dept. of Dis­tance Education that of­fers Dis­tance Education. As we all know learn­ing in dis­tant education mostly hap­pens through on­line por­tal. The por­tal of the univer­sity gained huge traf­fic es­pe­cially dur­ing the time when the exam re­sults are de­clared on­line. Their ex­ist­ing IT in­fra­struc­ture gets over loaded as a re­sult. The univer­sity im­ple­mented a hy­brid cloud so­lu­tion to ex­tend their IT in­fra­struc­ture and process this ad­di­tional load. Once the re­quire­ment is over, they can re­vert back to their orig­i­nal in­fra­struc­ture.

Hy­brid cloud in In­dia is still at a nascent stage. How­ever, there is a huge ne­ces­sity to in­crease aware­ness as well as en­hance mar­ket­ing ef­forts to pop­u­lar­ize this con­cept. Hy­brid Clouds are here to play a piv­otal role in the SMB ecosys­tem as com­pa­nies slowly mi­grate from tra­di­tional IT ser­vices to cloud ser­vices. The mar­ket size is huge and one of the chal­lenges in a large coun­try like In­dia would be the sim­pli­fi­ca­tion of the im­ple­men­ta­tion.

Sheejo Arvind Head LoB - Cus­tomer En­gage­ment and Com­merce In­ve­nio Busi­ness So­lu­tions

LD Sharma Founder and Group Vice Chair­man, Shoogloo

Asheer Kapoor Founder and MD of EPPS

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