When Garage Turns into a Ramp for Ralph Lau­raen’s Lat­est Col­lec­tion

Perfect Sourcing - - International News -

Ralph Lau­ren turned its garage into a ma­jes­tic ramp to show­case his lat­est col­lec­tion with 300 guests at Bed­ford. The show took place to re­store the brand’s im­age. Sales have al­ready de­clined in nine con­sec­u­tive quar­ters. The de­signer also suf­fered the acute em­bar­rass­ment of clos­ing down his gi­ant Fifth Av­enue Polo flag­ship store which was opened in 2014. The de­signer de­scribes his new col­lec­tion as a bold and pow­er­ful vi­sion of fem­i­nin­ity, com­bin­ing sculp­tural sil­hou­ettes, in­spired from cars, min­gled with mens’ wear iconog­ra­phy and re­vamped for women.

Newspapers in English

Newspapers from India

© PressReader. All rights reserved.