Cheil’s new team heads for Activations, Interactive & Retail
Cheil Worldwide SW Asia strengthens its various segments by signing up three team heads -- Vikas Khanna as Head –Activations; Rajesh Bhatia as Head Interactive and Manish Shukla as Head of Retail.
Rajesh Bhatia is a digital evangelist with over 17 years of work experience. He has been driving innovative digital and integrated marketing strategies for some of the leading global brands including Nokia, IBM, Max Life Insurance, Airtel, Reckitt Bencksier (Dettol, Harpic, Vanish, Veet, Mortein) and Unilever, among others. Prior to Euro RSCG 4D, Rajesh has held senior level positions with Solutions Digitas, IDC and Onida across various digital and consumer marketing domains. Vikas Khanna is an experienced professional in events, BTL and activation. He comes with over 13 years of work experience. Over the years he has managed brands including BlackBerry (RIM), Cisco, Audi, BMW, M3M, Genpact, Hyundai, GE, Canara HSBC, ITDC, HTC, among others. Manish Shukla has a wide range of business expertise, experience and relationships in the area of Retail Marketing & Management. Over the years he has consulted to a wide range of clients such as HUL-Wall’s Ice cream - Danone International, Evian, PepsiCo, Coca-Cola, Bacardi - Martini, Bharat Shell, Braun, Parker, Airtel, Shaw Wallace, Samsung, LG – CDMA Phones and Barista Coffee Bars. Manish moves from Retailscape which he set up in 1996. He is an honorary member of POPAI, an industry body and has chaired the organization in the past. He is also on the Board of Advisor to Point of Purchase Magazine & In-Store Asia. Confirming the appointments, Alok Agrawal, COO, Cheil WW, SW Asia said, “The story of our growth trajectory is already known. Nima’s joining has tripled our creative strength. Now with Vikas, Rajesh and Manish on board, our leadership team has become even stronger. This enables us to further capitalise on the demands of the marketplace and take brand Cheil to even greater heights.”
Manish Shukla Head of Retail Cheil Worldwide SW Asia
Rajesh Bhatia Head Interactive Cheil Worldwide SW Asia
Vikas Khanna Head Activations Cheil Worldwide SW Asia