Some Quick Trivia On Shoppers Worldwide
1. customer Researchers that a have candy found bar is that 300 presenting cents) and a then confusing reframing sales the pitch statement (e.g., telling in a clearer a potential way increases the sale of an item. 2. the Men purchase. engage in “purpose driven” behaviour – entering for one single item and leaving soon after 3. A study done by GE Money stated that women spend over 8 years of their life shopping. A woman spends 399 hours and 46 minutes each year shopping. Therefore, in a 63-year period, women will shop for 25,184 hours and 53 minutes. The 399 hours and 46 minutes are broken down into the following: 4. About quarter (94 hours and 55 minutes) of her shopping time is spent at the grocery store shopping for food for herself and her family (perhaps because most men do not voluntarily do the grocery shopping).
5. 8 hours and 51 minutes are spent window shopping. 6. The rest of the time, women shop for themselves: clothes, shoes, accessories, beautification items, and toiletries. 7. Shoppers who shop for 3 hours spend 4 times the amount than shoppers who shop for thirty minutes. 8. CWHB’s (2002) survey on Where People Shop covering 12 countries of Europe has identified six types of shoppers on the basis of demographic, attitude and behavioral characteristics. These can be segmented as pleasure seeking shoppers, principled shoppers, discerning food shoppers, independent shoppers, enthusiastic shoppers and negative shoppers.
9. Most shopping is significantly influenced by habits, conditioning and culture.
10. Shoppers use multi-sensory cues with which to evaluate and select or reject products.