Beauty Pageants for New­borns

Reader's Digest (India) - - Here & Now -

It’s bad enough see­ing chil­dren (mostly girls) of four or five dolled up in gaudy clothes and slathered in make-up com­pet­ing in ju­nior beauty pageants; the in­clu­sion of new­borns sounds like satire. Un­for­tu­nately not. Pageants in sev­eral coun­tries have low­ered their min­i­mum age re­quire­ment to “0,” sup­pos­edly in re­sponse to de­mand.

In the UK’s Miss Sparkle com­pe­ti­tion new­borns can be en­tered in ei­ther the “Nat­u­ral” cat­e­gory, “No make-up, no spray tans, no hair pieces” or the “Glitz” cat­e­gory, where any­thing goes. In the US Sun­burst Beauty Pageant, the un­der-ones are judged on “good looks, over­all ap­pear­ance and per­son­al­ity.” Maybe any prize money won should be put aside for ther­apy in years to come.

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