US shoe brand Sau­cony en­ters In­dia

Shoes & Accessories - - The Month That Was Updates | India -

US sports shoe brand Sau­cony is com­ing to In­dia in a part­ner­ship with Re­liance Re­tail. As Sau­cony’s In­dia fran­chisee, Re­liance Re­tail has the rights to dis­trib­ute Sau­cony across dif­fer­ent chan­nels--be it Re­liance’s own stores, other multi brand out­lets or on­line or Sau­cony stand alone out­lets. Re­liance Re­tail is al­ready test­ing the brand in some of its Re­liance Foot­print out­lets. The Re­liance Foot­print chain op­er­ates more than 200 footwear out­lets in about 25 states.the ad­di­tion of Sau­cony to its of­fer­ings is in line with Re­liance Re­tail’s en­deavor to bring in­dus­try lead­ing brands, prod­ucts and ser­vices across con­sump­tion bas­kets.sau­cony is a 120-yearold brand pop­u­lar for rac­ing shoes for track and field ath­letic events in its home mar­ket in the US. Its par­ent Wolver­ine World Wide is known for its brands in­clud­ing Cater­pil­lar and Hush Pup­pies. Re­liance Re­tail added 371 stores across var­i­ous store con­cepts dur­ing 2016-17. Dur­ing the quar­ter, Re­liance Re­tail added 63 stores across var­i­ous store con­cepts. The com­pany plans to add an­other 500 out­lets across seg­ments in 2017-18. Re­liance Re­tail op­er­ates 3,616 stores across 702 cities with an area of over 13.5 mil­lion square feet. For the fourth quar­ter of fi­nan­cial year 2017 Re­liance Re­tail saw a 65.6 per cent in­crease in profit be­fore de­pre­ci­a­tion in­ter­est and taxes year-on-year.

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