Editor’s Let­ter

Shoes & Accessories - - Advetisement - AMITABH TANEJA Editor-in-chief

In a glit­ter­ing cer­e­mony at the Cen­tral Hall of the Par­lia­ment House, In­dia fi­nally saw the launch of the GST, the much awaited new tax re­form. Ini­ti­ated un­der Prime Min­is­ter Atal Bi­hari Va­j­payee, the GST has un­der­gone var­i­ous dis­cus­sions and de­lib­er­a­tions to fi­nally come into ex­is­tence 17 years later. The ru­mour mills have gone on an over­drive mode since the launch of GST and thru this is­sue we help you clear many mis­con­cep­tions.

Tech­nol­ogy is de­vel­op­ing fast, and ac­cess to the In­ter­net and ma­jor me­dia chan­nels re­sults in con­sumer em­pow­er­ment, im­pact­ing on the way buy­ers in­ter­act with the brands they ac­quire the prod­ucts from. This also gives com­pa­nies and brands the op­por­tu­nity to de­velop an emo­tional bound with ex­ist­ing and po­ten­tial clients all over the globe, greatly sup­ported by so­cial net­works and on­line plat­forms. With that in back­drop we bring you a re­port on Footwear con­sumers 2030. Mean­while, Mod­ern re­tail in In­dia is at an in­ter­est­ing junc­ture to­day. It is stand­ing at the cusp of un­lock­ing new fron­tiers, au­gur­ing a po­ten­tial that is rid­ing high on tech­nol­ogy. With the ad­vance­ment of tech­nol­ogy and its in­creas­ing us­age by con­sumers and re­tail­ers, shop­ping op­tions in present times are not re­stricted to phys­i­cal stores any­more. With sur­pris­ing ease and within a span of few years, e-tail­ing has be­come a way of life. While a na­tion of 1.25 bil­lion peo­ple por­tended a big con­sump­tion mar­ket, be­ing one of the youngest coun­tries in the world that is in­creas­ingly tech-savvy and open to ex­per­i­men­ta­tion worked well in favour of the e-tail­ing phe­nom­e­non.

Re­tail in In­dia is an in­cred­i­ble as­sort­ment of for­mats. Over the last decade, the con­cept of shop­ping has un­der­gone a sea change in terms of for­mat and con­sumer buy­ing be­hav­iour, ush­er­ing in a new era of mod­ern re­tail across the coun­try. To­day, In­dian re­tail is at an in­ter­est­ing junc­ture. Newer av­enues of re­tail­ing have evolved, lead­ing the re­tail­ers to re­joice in the pos­si­bil­ity of crack­ing new fron­tiers. With the de­vel­op­ment, aug­men­ta­tion and mod­erni­sa­tion of in­fras­truc­ture tak­ing place at most ma­jor In­dian cities, the scope of re­tail has in­creased man­i­fold.

In this con­text, we bring a re­port Think In­dia, Think ‘Con­nected’ Re­tail which an­a­lysed the re­tail tra­jec­tory till present and peeked into the fu­ture, es­ti­mat­ing the po­ten­tial mar­ket size. In ad­di­tion, it has delved deep into the omni-chan­nel ap­proaches adopted by com­pa­nies, en­com­pass­ing lessons from across the globe.

Happy Read­ing !

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