SAN­JANA JON

Make The World A Bet­ter­place:

Shoes & Accessories - - Contents -

She’s a woman who is us­ing her style and cre­ativ­ity for good. Fash­ion to San­jana Jon is not the end but the means to the end, which is to make the world a bet­ter place filled with love and light.she al­ways dreamed of be­com­ing a fash­ion de­signer with a cause. Built on a high-level of qual­ity, su­perb crafts­man­ship, and fem­i­nin­ity, her col­lec­tions of­fer so­phis­ti­cated and unique choices for con­sumers. San­jana Jon is an In­ter­na­tional Fash­ion De­signer and So­cial Ac­tivist. She shares her views with Dipika Cho­pra, S&A…

San­jana ini­tisted her ca­reer with her brother Anand Jon in New York by cre­at­ing a jew­elry line which was val­ued by David Bowie & Bar­bara Her­shey and fol­lowed by a men’s col­lec­tion and high­lighted by Bruce Spring­steen, Back­street Boys, Col­lec­tive Soul, Match­box 20 to name a few. Her ac­claimed de­but was at Cannes for the Film Fes­ti­val, sup­ported by Prince Al­bert of Monaco, Princess So­rayya, Princess Sara Al Saud, Princess Olivia de Bor­bon and more which led to the New York Fash­ion week de­but and Van­cou­ver fash­ion week where she won In­ter­na­tional Ris­ing Star award.

She has prop­a­gated fash­ion with heart where every show or event sup­ports a char­ity or cause. San­jana has been a so­cially mo­ti­vated per­son since her school and col­lege days. She used to pro­vide food and cloth­ing to the un­der­priv­i­leged kids and read for the blind stu­dents. A spe­cial sanc­tu­ary was set for more than a 100 tigers in Florida and spe­cial cam­paign was or­ga­nized with Anand Jon & Michelle Ro­driegez to save tigers and an­i­mals glob­ally. Paws for style where celebs walked with their pets was again high­lighted and sup­ported by San­jana and Anand Jon to cre­ate love for an­i­mals. She has been ac­tively cre­at­ing aware­ness about var­i­ous is­sues such as AIDS Aware­ness and HIV test­ing, hu­man and An­i­mal Rights. She got many celebrity sib­lings to en­dorse the Save the Girl Child, in­clud­ing Sal­man Khan, So­hail Khan, Sush­mita Sen,riya and Raima Sen, Sa­jid and Wa­jid Khan.

Re­cently, she or­ga­nized a San­jana Jon Cre­ative Ti­har show and project in Ti­har with in­mates- For the in­mates, By the in­mates and Of the in­mates and tried to cre­ate a con­struc­tive, cre­ative train­ing pro­gram to make the in­mates a more re­source­ful pro­gres­sive part of the com­mu­nity. Cur­rently she is work­ing on Pride of In­dia Show, an at­tempt to break the Guin­ness Book of World Records with more than 500 mod­els pro­mot­ing and high­light­ing tra­di­tional and cul­tural wear of every state in In­dia, by prop­a­gat­ing the Cel­e­bra­tion of the Girl Child and in sup­port of Global Hu­man Rights.

Win­ner of in­nu­mer­able awards in­clud­ing Karamveer Puraskar, Paramveer Award, Indira Gandhi Award, Ra­jiv Gandhi Ex­cel­lence awards, “Hall of Fame: 2014 IMMJJ Award for Ex­cel­lence, SEWA Ex­cel­lence Awards, Paramveer Ex­cel­lence Awards, Nari Shakti Awards, to name a few, spoke candidly to Dipika.

Your jour­ney so far

It’s been an epic! No less. I deal with my tri­als and tribu­la­tions and I thrive on the fact Bhag­wan ke ghar main der hain, and­her nahin.

Which Key char­ac­ter­is­tics do you see a fe­male leader hav­ing?

Com­pas­sion, Pas­sion and the most of all the hu­man­i­tar­ian ded­i­ca­tion to make this world a bet­ter place. Fe­male lead­ers are Shakti and have a much bet­ter un­der­stand­ing of how to deal with fam­ily and sec­u­lar is­sues, in a diplo­matic and bal­anced man­ner.

What is the great­est learn­ing you have had?

Life it­self has been my learn­ing curve. So there have been many learn­ings and to quote a few - Af­ter the dark­est nights comes the bright­est dawn. I’d rather die on my feet than live on my knees. I want to be the can­dle that burns twice as bright and half as long. Live ev­ery­day, as it’s my last!

“Women Em­pow­er­ment can truly hap­pen only when the most im­por­tant right of all is given to any woman the right to be born more that ed­u­ca­tion, pol­i­tics, jobs-the ac­tual right to be born is the most valu­able and im­por­tant of them all.”

How would you de­fine your per­sonal style?

I wear what I’m com­fort­able in and what suits me the best. Also to wear what’s ap­pro­pri­ate de­pend­ing on the oc­ca­sion. I love my sun­glasses, boots and caps and most of all any­thing in whites since it de­picts peace and pu­rity

One of your guilty plea­sures

My 60 adopted street pup­pies at home and the 300 we take care of. I just love every mo­ment of my life with them.

What are some of the most in­no­va­tive ways you’ve seen en­trepreneurs lev­er­ag­ing busi­ness to cre­ate so­cial im­pact?

From War­ren Buf­fet, Bill Gates to Ratan Tata, Sal­man Khan th­ese icons have set amaz­ing ex­am­ples on how to give back. Life to them has been about ac­tu­ally mak­ing dif­fer­ence and step­ping up to set an ex­am­ple, how to be bet­ter hu­man be­ings. Suc­cess is not just about fame and for­tune, but how you can ac­tu­ally uti­lize your given bless­ings, to ben­e­fit if not ev­ery­one at least some­one.

Give us an in­sight on Beti Bachao Beti Pad­hao ini­tia­tive. What are the main ob­jec­tives of this ini­tia­tive?

Bet bachao Beti Pad­hao is an in­cred­i­ble ini­tia­tive taken by Modi Govt. Thru this pro­gram, Min­istry of Women and Child De­vel­op­ment un­der Min­is­ter Maneka Gandhi ji is work­ing to erad­i­cate fe­male feti­cide in our coun­try by sup­port­ing ed­u­ca­tion and thereby em­pow­er­ing the girl child and women on the whole -by mak­ing them self suf­fi­cient and self sup­port­ive. They no longer de­note a bane but be­come a boon to the fam­ily and so­ci­ety, and in turn fam­i­lies will start to value the girl child, hope­fully as much as the boy for the boy.

What do you think is the key to pro­fes­sional suc­cess for women in In­dia?

Women have sur­passed men in sev­eral fields and its heart warm­ing to see the ini­tia­tives taken by them to sup­port their fam­i­lies. To have in­no­va­tive ven­tures that are non tra­di­tional and to uti­lize the dif­fer­ent schemes by our Govt and to pro­mote and prop­a­gate progress in­di­vid­u­ally. Women have to stop un­der­min­ing them­selves and act as equals.

How would you de­fine women em­pow­er­ment?

Women Em­pow­er­ment can truly hap­pen only when the most im­por­tant right of all is given to any woman. The right to be born more than ed­u­ca­tion, pol­i­tics, jobs. The ac­tual right to be born is the most valu­able and im­por­tant of them all. Thereby, only when we erad­i­cate fe­male feti­cide can we truly stand up as a women em­pow­ered so­ci­ety. When we have the free­dom to move with­out fear that’s when we can talk about equal­ity ver­bal­iza­tion and Im­ple­men­ta­tion are too far from each other and the need to is have women got to school or col­lege or work or even for a sim­ple out­ing with­out fear that’s when we will ac­tu­ally be liv­ing in a women em­pow­ered so­ci­ety

In your opin­ion how equiv­a­lent are women and men in terms of men­tal abil­ity, en­durance or abil­i­ties to shoul­der re­spon­si­bil­i­ties?

Both are their strengths and weak­nesses —some­times in­di­vid­u­ally too, it may vary but un­der­stand­ing and em­pow­er­ing your strengths, be it a man or woman that is truly the best way to shoul­der re­spon­si­bil­ity. From Phys­i­cal to men­tal to spir­i­tual our de­vel­op­ment de­pends and varies from per­son to per­son. Thereby the en­hance­ment of qual­i­ties in­di­vid­u­ally would give them the best abil­ity to shoul­der re­spon­si­bil­ity

Do you think a woman en­tre­pre­neur in gen­eral needs to have cer­tain set of skills to start and run her busi­ness suc­cess­fully?

In Gen­eral both need to have skills be it man or woman. But more than men, women need a strong fam­ily to back them up and sup­port them, to run their busi­nesses. Since, tra­di­tion­ally its the son who takes over or sets up most busi­nesses. The fam­ily they are born into or mar­ried to should have the faith to ei­ther sup­port them di­rectly or to get the loans to get their busi­ness started and run­ning.

Your opin­ion as to why women some­times de­fer from men?

Phys­i­cally and men­tally we are con­sti­tuted dif­fer­ently and we have to un­der­stand our po­ten­tial and de­velop them ac­cord­ingly. The un­der­ly­ing ma­ter­nal na­ture in women in­stinc­tively makes them more pas­sion­ate, soft hearted, emo­tional and some­times more vul­ner­a­ble. But the true Shakti power within once un­leashed there is noth­ing stop­ping them

Is there a dif­fer­ence be­tween how women of dif­fer­ent classes see their roles in so­ci­ety?

Most women in our so­ci­ety are brought up with the thought process that they have to be­come a good wife - good daugh­ter in law and a good mother. In short they are taught to sac­ri­fice their own life for ev­ery­one around. This is more pre­dom­i­nant in the lower and mid­dle class fam­i­lies whereas in the up­per mid­dle class and amongst the rich, women have far more op­tions as far as ed­u­ca­tion, jobs, life style and most of all free will. The de­pen­dency is rad­i­cally dif­fer­ent, thereby, their roles too dif­fer from to­tal in­de­pen­dence to to­tal de­pen­dence, de­pend­ing on the class.

Look­ing back, can you tell us about your great­est high­lights so far?

Ev­ery­day is an ex­pe­ri­ence, some ec­static, some painful and some ex­tremely un­con­trol­lably painful. Try­ing to deal with each has been a true bat­tle. I still thank God for every bless­ing and every beau­ti­ful day that he has given me but I’m still wait­ing for the real high­light in my life.

Ad­vice would you give young women who want to fol­low a sim­i­lar path as you?

Un­der­stand the mar­ket and your true po­ten­tial. Deal­ing with busi­ness is not just about pro­duc­tion but its about un­der­stand­ing mar­ket­ing and branding the most. Learn­ing to project and pro­mote your prod­uct is what will lead to suc­cess

What is the big­gest way in which you see women help­ing women reach em­pow­er­ment?

By set­ting up skill de­vel­op­ment cen­ters, branding and mar­ket­ing com­pa­nies help­ing to pro­mote their prod­ucts. Ac­tu­ally, Con­sumers should be buy­ing more prod­ucts from small-scale in­dus­tries that have been set by women

Do you think women’s em­pow­er­ment will lead to so­cial de­vel­op­ment?

NAYA BHARAT is all about women em­pow­er­ment. It is about Shakti and it is the Fu­ture

Your plans for the fu­ture?

I nor­mally take ev­ery­day as it comes-but my dream is to set up an or­ganic ashram for all aban­doned old peo­ple. Gausala’s for abused an­i­mals. It should be some­thing that ev­ery­one does, to stop and pre­vent cru­elty and over­all vi­o­lence.

My life is ded­i­cated to truth and jus­tice and to help­ing make this world a bet­ter place in my own lit­tle way.

Sush­mita Sen and Sal­man Khan show­stop­pers for San­jana’s Show.

San­jana Jon with Ratan Kaul and top govern­ment of­fi­cials

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