Ed­i­tor’s Let­ter

Shoes & Accessories - - News -

In con­tin­u­a­tion from the re­port car­ried in our Aug is­sue on Omni chan­nels by Knight Frank, in this is­sue we bring you the case stud­ies. Since it’s a given fact that go­ing for­ward, as life­styles be­come fast­paced, to gain the con­sumers’ at­ten­tion it would be im­per­a­tive for brands to reach out to the cus­tomer through a host of chan­nels. Om­nichan­nel re­tail is an evolv­ing con­cept, re­gards to the sales pitch that they give to the com­pa­nies, adopt­ing Omni-chan­nel strate­gies and need to in­vest in peo­ple who are hard­work­ing and smart so that they are adept at ex­e­cu­tion, would be of ut­most pri­or­ity. This re­port brings an in­sight on the com­pa­nies that have taken steps to make the level wherein they are fac­ing newer chal­lenges in im­ple­ment­ing their re­spec­tive Om­nichan­nel strate­gies.

Agra Footwear Man­u­fac­tur­ers & Ex­porters Cham­ber (AFMEC) is pre­sent­ing the 11th edi­tion of “Meet at Agra 2017” - Leather, Footwear Com­po­nent & Tech­nol­ogy Fair from 3rd - 5th Novem­ber 2017 at BSNL Ground, Mall Road, Agra, In­dia. Meet At Agra-2017 of­fers a very good busi­ness op­por­tu­nity to the com­po­nent man­u­fac­tur­ers & to the sup­pli­ers of fin­ished Leather & Footwear Ma­chin­ery. The Ex­hibitors from all over the Coun­try & over­seas will par­tic­i­pate in the Fair. The finest Leather, Footwear com­po­nents & Footwear Ma­chin­ery with lat­est Tech­nol­ogy will be on dis­play in the Fair. The 2017 edi­tion of the lead­ing ex­hi­bi­tion for tan­ner­ies, ac­ces­sories and com­po­nents man­u­fac­tur­ers, fab­rics, syn­thet­ics and ma­chin­ery is ex­pected to open to an even stronger in­ter­na­tional po­si­tion.

West Coast, the Brazil­ian shoe brand has made its In­dia en­try, and hope it boosts the ca­sual shoe cat­e­gory in the mar­ket. The brain­child of Paulo Schefer, West Coast was the first brands to launch within the Groupo Pri­or­ity fam­ily and Schefer shares in­sight on their In­dian plans.

Happy Read­ing.

AMITABH TANEJA Ed­i­tor-in-chief

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