Rus­sia’s ‘Acoola’ to hit In­dian stores soon

Shoes & Accessories - - The Month That Was | Updates I India -

Con­cept Group, a sub­sidiary com­pany of Sis­tema JSFC, in as­so­ci­a­tion with Saa­mag Group plans to bring ‘Acoola’ branded kids re­tail out­lets in In­dia. Acoola is a brand of cloth­ing, footwear, and ac­ces­sories for kids aged 2 to 14 years old in Rus­sia. The first ‘Acoola’ store in In­dia is be­ing opened in Logix City Cen­ter Mall, Noida. It re­veals the plan to open at least 10 stores by end of 2018 across Delhi, Mum­bai and Ben­galuru.

The com­pany has also drawn plans to make avail­able exclusive ‘Acoola’ mer­chan­dise on prom­i­nent e-com­merce plat­forms like Myn­, and Tat­a­ Founded in 2004, Con­cept Group cre­ates col­lec­tions and sells women’s cloth­ing, ac­ces­sories, lin­gerie as well as chil­dren’s wear through its own stores, fran­chises, on­line and whole­sale chan­nels. To launch the stores here, the Con­cept has formed a joint ven­ture with Sa­maag­group which has ex­ten­sive ex­pe­ri­ence in com­mer­cial con­struc­tion, re­tail and e-com­merce.

Ac­cord­ing to Emin Rus­ta­mov, CEO of Con­cept Group, “We are ex­cited to bring Acoola, one of Rus­sia’s most loved pop­u­lar brand of cloth­ing, footwear, and ac­ces­sories to In­dia. The Rus­sian re­tail brand is spe­cially known for its strong ap­peal and con­nec­tion with kids aged be­tween 2 to 14 years. With over 260 Acoola stores al­ready op­er­a­tional in Rus­sia, the com­pany has now drawn ex­ten­sive plans to go in­ter­na­tional, with In­dia be­ing one of the key mar­kets for the brand. Our plan is to open at least 10 stores in In­dia over the next one year.”

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