Prada Opens Re­stored Man­sion in Shang­hai

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Prada Group has un­veiled its lat­est restora­tion project in China. The project, Rong Zhai, is a re­stored man­sion in down­town Shang­hai, which will be used as a multi-pur­pose brand and cul­tural space.

As well as re-show­ing Prada’s re­sort 2018 col­lec­tion and invit­ing a select group of in­flu­encers and celebri­ties – in­clud­ing direc­tor Baz Lurhmann, ac­tress Zhang Ziyi, model Liu Wen and artist Cao Fei – for an in­ti­mate din­ner at the man­sion re­cently, the doors of Rong Zhai were thrown open to 1,000 guests for a cock­tail party.

The un­veil­ing of Rong Zhai – the name trans­lates to “Rong House” – comes fol­low­ing a six-year ren­o­va­tion. Mi­uc­cia Prada and her hus­band Pa­trizio Bertelli, chief ex­ec­u­tive of­fi­cer of the Mi­lan-based group, are not new to such initiatives of preser­va­tion. They have sup­ported the restora­tion of Mi­lan’s 19th-cen­tury lux­ury shop­ping ar­cade Gal­le­ria Vit­to­rio Emanuele II and Palazzo Ca’ Cor­ner della Regina, an op­u­lent Baroque palace on the Grand Canal in Venice that was re­con­fig­ured as an art space for Fon­dazione Prada.

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