Re­port | Tuv Sud Safety Gauge 2017

Mak­ing the case for prod­uct safety

Shoes & Accessories - - Contents -

The TÜV SÜD Safety Gauge is based on ex­ten­sive re­search in top-tier cities across China, Ger­many, In­dia and the U.S. All of th­ese coun­tries are ranked within the top 10 economies based on nom­i­nal GDP and col­lec­tively ac­count for al­most 50% (46.6%) of global GDP.

The re­sults are drawn from sur­veys of a rep­re­sen­ta­tive sam­ple of over 3,500 con­sumers and more than 600 busi­ness de­ci­sion mak­ers. Con­sumer data was col­lected through 2 on­line sur­veys yield­ing over 7,000 com­pleted sur­veys. Busi­ness data was ob­tained through tele­phone in­ter­views with man­age­ment-level em­ploy­ees di­rectly re­spon­si­ble for de­ci­sions per­tain­ing to safety and qual­ity is­sues.

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