Crocs El­e­vates Com­fort with New Crocband Plat­form Col­lec­tion

Shoes & Accessories - - Updates I India -

Crocs has in­tro­duced the Crocband Plat­form Col­lec­tion for the Fall/hol­i­day 2018 sea­son. A styl­ized ex­ten­sion of the in­cred­i­bly pop­u­lar line of Crocband clogs, the Crocband Plat­form Col­lec­tion gives con­sumers the op­por­tu­nity to ex­press an el­e­vated style point of view, and taps into the cur­rent trend for plat­form pro­files be­ing seen in athletic and fash­ion footwear right now.

The col­lec­tion fea­tures a 1.5-inch plat­form sole across four key col­or­ways. In­cred­i­bly light and fun to wear, the col­lec­tion also in­cludes piv­ot­ing heel straps and deeper heel cups for a more se­cure fit.

“The Crocband Plat­form Col­lec­tion gives Crocs the chance to step out­side – and above – our tra­di­tional sil­hou­ettes and el­e­vate the con­ver­sa­tion,” said Michelle Poole, Crocs Sr. Vice Pres­i­dent of Prod­uct and Mar­ket­ing. “While we’ll never shy away from de­liv­er­ing the com­fort that we’re known and loved for, our new Crocband Plat­form Clogs of­fer a trend-right op­tion for mil­len­nial con­sumers that want to push their per­sonal style sto­ries for­ward.”

Styles are avail­able now on crocs.com and at se­lect stores glob­ally.

“Work­ing a bold, plat­form sil­hou­ette into our lineup makes per­fect sense be­cause it com­bines two el­e­ments that are in­her­ently Crocs: mak­ing a state­ment and putting com­fort first,” Poole con­tin­ued. “We hope that our con­sumers see the new col­lec­tion as a way to add a lit­tle height – and at­ti­tude – to their look with­out com­pro­mis­ing on com­fort.”

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