Crocs Elevates Comfort with New Crocband Platform Collection
Crocs has introduced the Crocband Platform Collection for the Fall/holiday 2018 season. A stylized extension of the incredibly popular line of Crocband clogs, the Crocband Platform Collection gives consumers the opportunity to express an elevated style point of view, and taps into the current trend for platform profiles being seen in athletic and fashion footwear right now.
The collection features a 1.5-inch platform sole across four key colorways. Incredibly light and fun to wear, the collection also includes pivoting heel straps and deeper heel cups for a more secure fit.
“The Crocband Platform Collection gives Crocs the chance to step outside – and above – our traditional silhouettes and elevate the conversation,” said Michelle Poole, Crocs Sr. Vice President of Product and Marketing. “While we’ll never shy away from delivering the comfort that we’re known and loved for, our new Crocband Platform Clogs offer a trend-right option for millennial consumers that want to push their personal style stories forward.”
Styles are available now on crocs.com and at select stores globally.
“Working a bold, platform silhouette into our lineup makes perfect sense because it combines two elements that are inherently Crocs: making a statement and putting comfort first,” Poole continued. “We hope that our consumers see the new collection as a way to add a little height – and attitude – to their look without compromising on comfort.”