Vans part­ners with Van Gogh Mu­seum

Shoes & Accessories - - Updates I International -

Vans and the Van Gogh Mu­seum have col­lab­o­rated on a col­lec­tion in­spired by some of the cel­e­brated artist’s most fa­mous works. The post-im­pres­sion­ist’s paint­ings are pre­sented on a range of the lifestyle brand’s clas­sic footwear styles ($65-$75, adults; $40 tod­dlers) and ap­parel ($40$140), drop­ping on Aug. 3 on, Van­gogh­mu­se­, se­lect re­tail­ers and at the Van Gogh Mu­seum in Am­s­ter­dam.

The mu­seum’s man­ag­ing di­rec­tor, Adri­aan Dön­szel­mann, said the col­lab­o­ra­tion with Vans pre­sented an op­por­tu­nity to show the 19th­cen­tury Dutch painter’s art­work to a “new au­di­ence out­side the mu­seum.”

“We are de­lighted with the Vans x Van Gogh Mu­seum col­lec­tion, as it ties in with our mis­sion to make the life and work of Vin­cent Van Gogh ac­ces­si­ble to as many peo­ple as pos­si­ble in order to en­rich and in­spire them,” Dön­szel­mann added.

Vans’ Clas­sic slip-ons take in­spi­ra­tion from Van Gogh’s early stud­ies of color the­ory through skele­ton mo­tifs when his dis­ci­pline fo­cused on shade and light. The footwear de­signs in­cor­po­rate a hu­man skull on the vamp and his hand­writ­ing and brush­strokes.

The Au­then­tic sil­hou­ette is de­tailed with flo­ral mo­tifs from Van Gogh’s Sun­flow­ers paint­ing, and an­other style fea­tures his self-por­trait. Mean­while, his Old Vine­yard is em­bla­zoned on the Old Skool shoe, and a spe­cial Clas­sic Slip-on is decked out with hand­writ­ten let­ters from the artist to his brother, Theo.

All of the shoes are com­pleted with cus­tom art on the footbed that nods his brush strokes and co­brand­ing.

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