Nike Re­veals Air Max 720

Shoes & Accessories - - The Month That Was -

Nike has re­vealed a new sneaker, a style it calls “the fu­ture of life­style per­for­mance” at the brand: the Air Max 720.

The fresh sil­hou­ette, which the brand said boasts its “big­gest and bold­est ex­pres­sion of Air ever,” fea­tures the tallest Air unit to date, built for com­fort and im­pact pro­tec­tion. It also em­ploys a full-length airbag ring that cra­dles the foot to keep you feel­ing buoy­ant and nim­ble.

Nike said the sneaker is its lat­est ef­fort to push the bound­aries of its iconic Air cush­ion­ing tech­nol­ogy, and is la­bel­ing the Air Max 720 is an “all-day com­fort so­lu­tion.” The brand also stated the ra­di­at­ing col­ors shown in the sneaker’s teaser im­age “de­note pos­i­tiv­ity and en­cour­age ex­plo­ration.”

While the brand re­vealed the sneaker, pric­ing and a re­lease date have not been pro­vided. How­ever, the brand stated it is sched­uled for a spring ’19 drop.

With the Air Max 720 re­veal, Nike also shared how its Air tech is sus­tain­able. Ac­cord­ing to the brand, it reuses and re­cy­cles 95 per­cent of the waste from man­u­fac­tur­ing Air, and all of the com­pany’s Air man­u­fac­tur­ing in­no­va­tion cen­ters do­mes­ti­cally will be pow­ered by clean and re­new­able en­ergy by 2019. Also, it stated the Air Max 720 uses more than 70 per­cent re­cy­cled man­u­fac­tur­ing waste.

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