DE­SIGNER BHUMIKA GROVER LAUNCHES FLAG­SHIP EPONY­MOUS OUT­LET IN MUM­BAI

Shopping Center News - - STORE ARRIVALS -

Fash­ion de­signer Bhumika Grover’s all set to launch her epony­mous store – a house of lead­ing de­signer wear known for its so­phis­ti­cated and eth­nic cou­ture – in Mum­bai. “I plan on ex­pand­ing within In­dia in key metro cities. I am also look­ing at fran­chisee chan­nels along with large for­mat stores, which are rec­og­niz­ing In­dian de­sign­ers and their works,” Bhumika said.

“Apart from this, my re­tail ex­pan­sion plan will also cover go­ing to mar­kets like UAE, Lon­don and New York where I have a good con­sumer base and a fol­low­ing which ap­pre­ci­ates de­signer wear but with In­dian sen­si­bil­i­ties. This is all planned for the next five years,” she added. Bhumika Grover has been de­sign­ing “af­ford­able lux­ury fash­ion” in both tra­di­tional and con­tem­po­rary fab­rics with exquisite hand em­broi­dery and a splash of mir­ror work in her de­signs. Her cuts, stand out with vivid use of col­ors and the sil­hou­ettes are breezy and beau­ti­ful and edgy.

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